LAUNCH DROP — NOW LIVE

DON'T TRIP OVER WHAT'S BEHIND YOU.

Heavyweight cotton, oversized cut, and the line you needed to hear printed across the back.

SHOP WOMEN SHOP MEN

WEAR YOUR STORY OWN YOUR STYLE MAKE IT HAPPEN DON'T WAIT

WEAR YOUR STORY OWN YOUR STYLE MAKE IT HAPPEN DON'T WAIT

Shop by collection

Essentials

Essentials

Statement Pieces

Statement Pieces

Polos

Polos

Men

Women

Unisex

SHOP BY MOOD

MOVE ON

For the week you stopped looking back.

SHINE

The loud ones. Wear them on purpose

PEACE

Boundaries, printed bold and worn proudly.

WORTH

Small print, with a whole lot of meaning.

THE COMFORT PROMISE

240 GSM

WEIGHT YOU CAN FEEL

Combed cotton, bio-washed twice. Holds shape through a hundred washes, never goes see-through.

ONE RELAXED CUT

NO FIT MATHS

Every tee is cut the same relaxed way. Take your usual size — real measurements sit on every page.

ALL DAY

DESK TO DINNER

Soft enough to sleep in, structured enough for a client call. That's the entire brief.

WEAR YOUR STORY OWN YOUR STYLE MAKE IT HAPPEN DON'T WAIT

WEAR YOUR STORY OWN YOUR STYLE MAKE IT HAPPEN DON'T WAIT

Introducing

New arrivals

We make things that work better and last longer. Our products solve real problems with clean design and honest materials.

SHOP BY LOOK

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Product 2

1/2

Product 2

Rs. 1,499.00

Taxes included.